PILLAR I
HalfBaked ideas, powered by Lovable: always-on daily builds featured to readers, most-clicked link every day, every build a reusable shared asset.
"Presented by Lovable" on everything, 1 dedicated ad read per episode.
PILLAR II
Turning our audience into founders who build on Lovable.
Lovable = official AI builder. Idea-to-launch program, 6 cohorts over the year.
Lovable = title sponsor and the only build tool. 2 this year.
PILLAR III
Your own channels, run by us, our founders on call.
Darragh, John & team as an extension of Lovable's marketing — plus dozens of viral activation ideas ready to run.
We build and run it end-to-end. 52 editions per year.
A continuous pipeline of founder stories, community proof and shareable wins.
THE PARTNERSHIP
Combined reach. A founder activation engine. An embedded brand, growth and content team — all working as one system behind Lovable.
We're the ideas company. This puts Lovable at the centre of it.